Offer customers protection for as long as they choose with premiums that stay the same even after the initial benefit period ends. The amount of coverage will decrease instead, likely in step with their changing needs.
Why recommend Protective Custom Choice UL?
Customers who want short-term coverage with flexible options can enjoy these three benefits:
Product snapshot
Get a quick profile of Protective Custom Choice UL and its flexible features.
![A financial professional discussing life insurance with her client.](/-/media/project/pli/finpro/media-components/protection/universal-life/protective-custom-choice-ul/custom_choice_ul-media2-image.png?h=560&iar=0&w=560&hash=F9820350B6873EC24C6B95EE84537AE3)
Help customers choose the right short-term solution for their goals
In addition to Protective Custom Choice UL, we also offer a term solution to meet customers’ short-term protection needs. Share this brochure to help them decide the right fit.
Helpful resources on Protective Custom Choice UL
Use these resources to learn more about the product and support your customer conversations.
![The cover of the Protective Custom Choice UL product guide](/-/media/project/pli/finpro/download-assets/assets/6000-6999/plc/plc-6330-10-21-ccul-productguide-rev-2-22-generic-thumb.jpg?h=258&iar=0&w=200&hash=C26E9DC3D1AD7C34DD8684DB70CB3F10)
Introduce customers to Protective Custom Choice UL
![The cover of the Protective Custom Choice UL mortgage protection flyer](/-/media/project/pli/finpro/download-assets/assets/10000-10999/clc/clc-10529-12-22-ccul-mortgageprotectionforlessflyer-02-22-23-digital-thumb.png?h=258&iar=0&w=200&hash=49FF6898C13E9B833BD13C439F7E6054)
Show customers how they can still cover a mortgage after their level benefit period ends
Other related topics
![A mother holding her young daughter, knowing her family is protected with Protective Classic Choice term.](/-/media/project/pli/finpro/other-related-topics-images/protective_classic_choice_term_for_affordable_short-term_coverage.png?h=330&iar=0&w=330&hash=69647EBFF88C807378C749B8210E8BE4)
Protective%%®%% Classic Choice term for affordable short-term coverage
![An illustration representing a family protected by life insurance.](/-/media/project/pli/finpro/other-related-topics-images/everything_you_need_to_submit_lif_-business_with_us.png?h=330&iar=0&w=330&hash=DE66D4FC71779745410AF6D8A5DC83FA)
Submitting life business with speed and efficiency
![A financial professional conducting a life insurance needs check up with a client.](/-/media/project/pli/allstate/shared-teasers/life_policy_review_to_keep_up_with_clients_changing_needs.png?h=329&iar=0&w=330&hash=A439DA7894A832DBF4F6BC1C5FEDF079)
Life policy review to keep up with customers' changing needs
We’re here for you
Everyone deserves peace of mind when it comes to safeguarding what’s most important. We’re ready to help you deliver the protection and security customers deserve. Reach out to us anytime for questions and support, and we’ll get in touch with you as soon as possible.
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